According to DraftKings, Rocket set a record for gross revenue by an internally developed game when it launched in New Jersey. The game has received plenty of praise by users and players, and DraftKings was eager to show the success and popularity of the Rocket casino game during its 2021 Q3 earnings presentation. Rocket is perhaps the most successful game developed internally by any major online casino operator at this point. Both DraftKings and companies such as Penn / Barstool have invested heavily in their own internal game studios and in-house game development to be able to offer unique offerings to their casino game players. Exclusive games are one of the key ways iGaming operators are able to differentiate between eachother since many featured online casino apps rely on third-party games that are available on many apps.

The DraftKings Rocket game was developed completely in-house at DraftKings, and is a pillar of DraftKings differentiation strategy from other online casino operators.

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